What does social media have to offer SEO? At MWI we hear this a lot from current and prospective clients. Social media is a fast expanding channel of marketing that many businesses have only begun taking advantage of in the past few years, however it's crucial to make use of - especially if you're investing resources in search engine optimization. While the advantages of social media may not seem immediately obvious, they are crucial for SEO support. Here are five benefits of social media is essential for SEO.
1.) Social Media Signals
It's not a secret that Google, Bing and other major search engines are using online dialogue as part of their ranking algorithms for quite some period of time. When people tweet, like or comment on a piece of content This is referred to as social engagement. Content that has the highest number of social engagements is likely to have more social signals. Search engines look at the social signals they receive,
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