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Benefits of Using CAD/revit Design Studios For Retail Rendering

Aug 24th 2023, 4:10 pm
Posted by beatristag
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Rendering images in the retail sector has evolved to a significant degree of detail.
With technological advances that regularly offer new elements of detail, it becomes increasingly necessary for retail establishments to depend on CAD/Revit design studios to provide architectural 3D rendering services quickly and at an affordable cost.

In the CAD (computer-aided design) environment, rendering involves creating a lifelike 3D image with shading, colouring, etc.

Rendered 3D retail images can then be used for animation that practically depicts the design characteristics of a specific space. This is useful for both clients and designers. A range of techniques, software and tools (such as 3ds Max, V-Ray, SketchUp, Mental Ray, etc.) can be used to create 3D rendered images.

To what end do rendered images benefit clients and designers?

  • Presentations are improved with greater detail.
  • Marketing initiatives can be visually supported with accurate images.
  • Different design views can be analysed and ultimately improved to adhere to client briefs.
  • Required for approvals on design and overall presentation of facade, internal and external perspective

As architectural drawings can be difficult to understand and rendered 3d floor plan retail images are easier to comprehend for clients, rendered images have an edge in communicating design intent.

Spatial constraints, mood developments and ambience can be effectively represented by rendered images or computer-generated images.

When Building Information Modelling (BIM) technology made an appearance in the industry, it paved the way for greater accuracy in rendered images.

Details of cabinet fixtures, lighting fixtures, countertops, table and chair legs, door handles, grommets, drawers, etc. and their exact specifications and numbers can be specified in BIM models using Revit BIM services. Using Revit 3D modelling, highly detailed BIM models can be used to develop highly detailed rendered images, showing how different elements can fit into a space and what they will look like in relation to the surroundings.

For retail spaces, BIM models are useful for space analysis in supermarkets, department stores and malls. The models can show area, lists of elements in display areas, with size and shape specifications, showing how fixtures and furniture relate to each other in a space.
Spaces shown in rendered 3D retail images can include paint types, effects, colours, laminates or other wall coverings, creating a 3D visual that looks almost real.

So, retail firms can benefit from 3D renderings in the following ways:

  • Realism in spatial depiction
  • Enabling the viewing and approval of new sites
  • Creating images easily and quickly
  • Used for marketing approvals
  • Minimising language constraints

Most retailers agree that using space effectively is important for potential customers and can help promote sales.

Whether it's renovating the store window, the storefront or changing the store layout, a 3D image is useful to view options and help decide which option can be most profitable. Spaces and the creativity they represent can be brought to life through rendered images.

Advanced 3D architectural rendering services can be provided by architects, artists and designers with experience in global developments in the retail sector.

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